TFP Schemes Wins Marketing Initiative of the Year at UK Broker awards ceremony
These prestigious awards now in their 20th year are open to FCA-registered UK general insurance intermediaries and appointed representatives, with entries judged by an independent panel of judges.
The ceremony attracts over 500 of the industry's leading figures to celebrate the achievements of the top insurance brokers and was held at the prestigious Brewery Conference Centre in London.
Marketing Initiative of the Year
After seeing off stiff competition the TFP Schemes "Truckers World" marketing campaign was awarded "Marketing Initiative of the Year" not just for the FREE Yorkie bars, but also for the humorous way it raised the profile of the TFP Truck product. The results of the "Truckers World " campaign have been exceptional with business written increasing by over 400% and still rising!.
Celebrations went on long into the evening, with the TFP Schemes
contingent knocking back a "box of Yorkies" before they had even left the venue!